Rich Cardona Media


Expand your network, your business, and your influence with proven tools and professional support from Rich Cardona Media.


Your personal brand says a lot about you and your business.
The question is—does it say what you want?

Whether you realize it or not, you already have a personal brand.

It’s not a “Millennial thing” or a narcissistic hobby. It’s your reputation—who you are, what you are known for,  and how you make people feel—and It’s as critical to your success as your resume.

No pressure.

“Your brand is what people say about you when you are not in the room.”


Make sure it doesn’t suck.



Think no one is listening?

You’re wrong.

You are always one download, one view, one listen away from achieving your desired impact. Whether you help one person or thousands with your experience, wisdom, and insight, the effort is the same—and if you’re going to do it, prepare yourself to do it well. Whether you are a seasoned business owner or a social media veteran, people will always listen when you are truly ready to be heard.

Get ready here.

Think ‘working on your brand’ is BS? 

Think again.

Studies have shown that people who actively develop and live by a strong personal core have less stress, make better decisions, are in better health, and achieve more personal and professional success. 

Investing in your personal brand pays huge dividends—even if you never post on social media.

Call it what you want, ‘personal branding’ is another name for your personal impact. Both take courage—and both are worth every penny.

Don’t let someone else’s insecurities—including your own—stop you from being exactly who you are and doing what you are here to do. 

They want what you want, I promise. They’re just not ready to get it. You are.

Here’s how you start.

Think you can do this all on your own?

Our advice? Don’t.

As we say at RCM, “Just because branding is personal doesn’t mean you have to do it yourself.” 

Establishing a personal brand is harder than building one in business—there are far more land mines, rabbit holes, and vulnerabilities. You’re far more likely to hold yourself back than push yourself toward the mic. And that’s a damn shame.

And that’s where we come in. We’re the objective third party that helps you cut through the crap, remove the fluff, and get to the point. At the very least, download our guide. It will give you the structure you need to start strong.

We’ll stop you from focusing on the wrong stuff—and help you hone the voice and message you’ll be known for.

By The Numbers

  • 77% of consumers are more likely to buy from a company when they hear about it from someone they trust.
  • 8 in 10 people are more likely to trust a company whose leadership team engages on social media.
  • 44% of a company’s market value is attributable to leadership’s reputation.
    (Weber Shandwick)

Think you have a winning personality? Prove it.

Powerful personal branding influences everything you touch.

  • Are you building a community around your brand—or just collecting followers?
  • Is your industry benefiting from your influence—or bored by it?
  • Have you grown your business through your personal brand—or ignored it?
  • Do your employees and your customers rally around your leadership—or seek inspiration elsewhere?

Today’s leaders and influencers have the stats, influence, and revenue to back it up. Do you?

Our Results (and Our Clients) Speak For Themselves

“Top-notch, extremely professional. I’m not one for stuff like this, but I was blown away after our first few videos—and I’m now all in for whatever they need me to do.”

JP Dinnell

Echelon Front

“One of my favorite things about this process is that Rich and Eliza have held me accountable to my brand.”

Sarah Nuse

Founder & President of Tippi Toes Dance.

“It’s been a great way to create the content pieces you know you need, but will never get around to creating on your own.”

Joe Himpelmann

Co-Founder at Assault Forward

Just because branding is personal doesn’t mean you have to do it by yourself.

We’ll help you expand your influence, share your experience, and create a resilient reputation—in a fraction of the time.

“The first mistake people make in building their personal brand is showing up as someone else. Don’t be someone everyone likes. Be the one people trust.”


Everyone you meet forms an opinion of you.
Isn’t it time that worked to your advantage?

As a business leader, you have a lot to offer your employees, your customers, and your industry. Chances are, you already have a solid personal brand. What you don’t have is the time, energy, and equipment to make the most of it. 

And we do.

Relevancy Calibration

We’ll help you identify which qualities and messages are most important to you and your audience—so they’ll remember what matters.

Authentic & Professional

Our high-impact, low-legwork video, podcasting, capture you where you are most comfortable—so you can focus on the topics you enjoy.


We’ll handle all of the time-consuming tasks of editing, so you can focus on what’s important (and engage with your new fans).


Suck at social media? We’ll make sure you deliver your message with confidence, clarity, and your unique sense of humor (if you have one).


Talk about what your audience really needs to know—in the way only you can.

A Content engine that works

Find a steady rhythm of content creation that is not only painless to produce—but fun to share.


Expand your influence, share your experience, and create a resilient reputation—in a fraction of the time.

Get The Take Action Guide

Our Take Action Guide to Personal Branding is the premier tool for building, launching, and maintaining your brand.

  • Action-packed exercises that help you define your “why” based on self-reflection and external feedback.
  • Platform assessments to help you determine where and how you should deliver your content.
  • Resource lists for tracking metrics, equipment, and support.
  • Accountability frameworks to push you to your best results.
  • Introduction and brand pillar templates.

Get the Guide + the Guidance

Level up your personal branding with an all-hands creative consultation involving you and the Rich Cardona Media team.

  • Save time with a clear plan and concrete action steps based on personal feedback, advice, and insight from Rich Cardona, founder of Rich Cardona Media.
  • Always know what to say. Get tons of ideas and a great place to start with expert branding content and strategy.
  • Resonate right from the beginning with our Opportunities and Relevancy assessment based on our in-depth review of your current/available social content, industry, market, and audience.
  • Package also includes 
    • A recording of the call so you can keep coming back to the feedback.
    • A customized Take Action list you can instantly and easily use.

It’s Time To Take Action

Choose Your Option Below